What is Santa Barbara Known for? – 14 Iconic Attractions

Welcome to the sun-kissed coastal haven of Santa Barbara, where the mountains meet the Pacific Ocean, and (in my opinion) one of the most beautiful coastal towns in California.

Santa Barbara is known for its inviting beaches, charming Spanish-inspired architecture, a thriving food and wine scene and laid back California Vibe. This coastal town is often referred to as the American Riviera and I am lucky to have lived here for over thirty years.

Let’s go on an exploration of this vibrant Californian town where we wander through historic landmarks overlooking the sparkling Pacific Ocean, traverse breathtaking trails in the beautiful hills above Santa Barbara, and bask in the perfect Mediterranean climate that graces this laid-back paradise.

These 14 iconic attraction will give you a great glimpse into what makes Santa Barbara so special and what this coastal gem of a town is known for. So let´s get started!

Top Attractions in Santa Barbara

1. A Spanish-Mexican Vibe

Santa Barbara’s got history, and you can feel it everywhere—from the red-tile roofs to the street names to the food. This place was under Spanish rule for decades, then part of Mexico before becoming part of the U.S. in 1848. That mix of influences shaped the city’s whole vibe, and we’re still celebrating it today. When anyone comes to visit they are struck by this infusion of beautiful cultures and it is one of my favorite parts of Santa Barbara.

One of the best ways to experience that heritage is Old Spanish Days, Santa Barbara’s biggest party of the year. Every August, the city comes alive with flamenco dancers, mariachi bands, parades, and enough confetti-filled cascarones to keep things festive all week long. Locals and visitors hit the streets for food, music, and a nonstop celebration of Santa Barbara’s roots.

If you’re planning a trip, try to time it for Fiesta week—it’s the most fun (and most Santa Barbara) way to soak up the city’s history. If crowds are not your thing however, try coming at a different time.

2. Sun-Kissed Beaches

Santa Barbara’s beaches are the reason so many people fall in love with this place. Tucked between the Pacific and the Santa Ynez Mountains, our coastline is unique—not just for its beauty but because it’s one of the only south-facing stretches on the West Coast. That means gentler waves, golden-hour perfection, and some of the best sunset views around.

Each beach has its own personality and is great for sunbathing, volleyball, and a chill swim, while West Beach, near the harbor, is perfect for kayaking, paddleboarding, and windsurfing. If you’re into surfing, Santa Barbara has some legendary spots, though the water can be chilly—so if it’s your first time, grab a wetsuit and book a lesson.

If you are looking for fun things to do with kids in Santa Barbara be sure to check out our other post here.

For a more off-the-beaten-path vibe, Arroyo Burro (Hendry’s Beach) is a local favorite, offering tide pools, dog-friendly shores, and a great little beachfront restaurant. If you’re up for a drive, Gaviota and the surrounding beaches feel like secret hideaways, with rugged cliffs and fewer crowds.

Whatever kind of beach day you’re craving, Santa Barbara’s got you covered.

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3. Santa Barbara County Courthouse

A courthouse might not sound like a must-see, but trust me—this one’s different. The Santa Barbara County Courthouse is hands down one of the most beautiful buildings in town (and maybe even the country). Built in 1929 after an earthquake leveled the original, it helped define the city’s signature Spanish Colonial Revival style—think red-tile roofs, white stucco walls, and intricate hand-painted details.

The best part? The clock tower. Head up to the top for sweeping views of downtown, the mountains, and the ocean. It’s easily one of the best photo ops in town. The courthouse gardens are also a gorgeous spot for a picnic or just a quiet stroll through the palm trees. We almost always see someone getting married every time we are here.

Whether you’re a history buff, an architecture fan, or just someone who loves a good view, this place is worth a visit. Plus, it’s free—so no excuses!

If you are looking for a good lunch spot following your visit be sure to try Secret Boa…a delicious eatery and local favorite across the street.

4. Santa Ynez Mountain Range

The Santa Ynez Mountains are impossible to miss—they rise up behind Santa Barbara like a giant, rugged backdrop, making every ocean view even more stunning. Running east to west through Santa Barbara and Ventura counties, these mountains don’t just add to the scenery; they also divide the region. On one side, you’ve got the city and coastline, and on the other, the rolling vineyards of Santa Ynez Valley, home to some of the best wine in California.

If you’re into hiking, Mission Canyon is a great place to start. There are plenty of trails for all levels, from easy strolls to challenging climbs with insane views.

One of my favorite parts of the city is the mountains turn a beautiful purple as the sun sets. So whether you’re hiking, wine tasting, or just soaking in the views, the Santa Ynez Mountains are a huge part of what makes Santa Barbara special.

5. Painted Caves Of Chumash

Tucked away in the Santa Ynez Mountains, the Chumash Painted Cave is one of Santa Barbara’s coolest hidden gems. It may be a tiny park, but what it holds is huge—a stunning collection of ancient rock art, left behind by the Chumash people centuries ago.

The cave’s walls are covered in intricate, colorful symbols, and while no one knows exactly what they mean, they’re believed to have deep spiritual significance. Researchers and historians are still working to piece together the stories behind these paintings, but one thing’s for sure—they offer an incredible glimpse into the rich history of Santa Barbara’s first inhabitants.

The cave is a bit of a trek to get to, with a winding mountain road leading up to it, but if you’re into history, culture, or just exploring off-the-beaten-path spots, it’s definitely worth the trip and remains an important touchstone to Chumash culture and heritage and the important history of Santa Barbara.

6. Mission Santa Barbara

Nicknamed the “Queen of the Missions,” Mission Santa Barbara has been standing tall since 1786, making it one of the most iconic landmarks in town. Originally built by Spanish Franciscan priests as part of California’s historic mission system, it’s one of the few that’s still run by the Franciscan order today.

Beyond its beautiful Spanish Colonial architecture, the mission has a peaceful energy that makes it a great spot to wander. You can stroll through the courtyard gardens, check out the historic cemetery and chapel, or have a picnic in the rose gardens.

One of the most unique things about Mission Santa Barbara? Its long-standing choral tradition. Every Sunday morning, you can hear beautiful choral music filling the air, making a visit here feel even more special. Whether you’re into history, architecture, or just looking for a quiet place to reflect, this spot is a must-see.

7. Channel Islands

Just off the coast of Santa Barbara, the Channel Islands feel like a world away. This rugged, untouched archipelago is made up of eight islands, four of which belong to Santa Barbara County—Santa Cruz, Santa Rosa, San Miguel, and Santa Barbara Island. While mostly uninhabited (except for some wildlife and a bit of military presence), these islands are an outdoor lover’s dream, drawing in adventurers, campers, and kayakers year-round.

If you’re up for an off-the-grid experience, you can hike, snorkel, or even camp on five of the islands. Santa Cruz Island is the most accessible and popular, home to hidden sea caves, breathtaking cliffs, and some of the best kayaking in California. Wildlife is everywhere—sea lions, bald eagles, and even the adorable island fox that only exists here. We go a couple times a year to hike and kayak and it is always such an incredible adventure.

One of the biggest highlights? Whale watching. The waters surrounding the islands are prime territory for spotting gray whales, blue whales, and humpbacks throughout the year. Whether you take a boat tour or just enjoy the ride over, you’re almost guaranteed to see some marine life along the way.

If you’re looking for an epic day trip (or even a weekend getaway), the Channel Islands are hands down one of the most unique places you can visit in Santa Barbara.

8. Stearns Wharf

While Santa Monica Pier and Fisherman’s Wharf might steal the spotlight, Stearns Wharf has been quietly holding it down since 1872. This historic pier has played a huge role in Santa Barbara’s waterfront charm, originally built to bring in passengers and cargo. These days, it’s the go-to spot for ocean views, seafood, and a bit of local history.

In the ‘40s, the pier shifted gears from a busy shipping hub to the vibrant, laid-back hangout it is today. Whether you’re strolling out to the end for panoramic views of the coastline or just soaking up the salty air, there’s a lot to love about Stearns Wharf.

Don’t miss the Santa Barbara Museum of Natural History Sea Center, where you can get hands-on with marine life (perfect for kids and curious adults alike). And if you’re hungry, Santa Barbara Shellfish Company is a local favorite for fresh seafood with a killer view of the harbor.

It might not be as flashy as some of California’s more famous piers, but Stearns Wharf is packed with charm, history, and some of the best coastal dining in the city. It’s the perfect spot to kick back, take in the ocean breeze, and make a few memories.

9. El Presidio

Right in the middle of Santa Barbara, you’ll find El Presidio, the city’s oldest standing structure and a major piece of local history. Built back in 1782, this old fortress was originally designed to protect the Spanish from European rivals and the new independent nation of Mexico.

Over the years, earthquakes took their toll, and now only a few of the original buildings are still standing. One of the coolest parts of the Presidio is El Cuartel, which is the second-oldest building in California! While a few of the structures have been restored, others are still in the process of being rebuilt, so there’s always something new to discover.

Take a stroll around the grounds, and you’ll get to check out these historic adobe buildings while also learning about the stories that shaped the area. Whether you’re a history buff or just want to take in some local charm, El Presidio is a must-see stop in Santa Barbara.

10. Amazing Fresh Food

Despite its relatively small population of fewer than 500,000 residents, Santa Barbara County is a culinary treasure trove that satisfies the epicurean desires of both locals and visitors.

The area is renowned for its exceptional dining establishments that embrace the ethos of locally sourced and authentic cuisine, capturing the essence of Santa Barbara’s food obsession.

When it comes to seafood, Santa Barbara is a haven for culinary delights. While there are numerous delectable options, one delicacy stands above the rest: sea urchins. As mentioned earlier a visit to the Fish Market by the Santa Barbara Harbor is an absolute must if you want the freshest and most tantalizing sea urchins,

Venturing beyond traditional seafood, Santa Barbara proudly boasts two Michelin-starred restaurants. To the east of town lies the intimate Sushi Bar Montecito, offering a remarkable sushi experience.

On the other hand, in the remote village of Los Alamos, you’ll discover Bell’s, a French-Californian bistro that delights diners with its exquisite flavors.

For those seeking a more affordable yet vibrant dining experience, the lively Funk Zone is a culinary haven. You’ll find this between the harbor and the U.S. Highway 101. This arts district hosts taquerias, diners, tapas bars, wineries, and a myriad of other options to satisfy your cravings.

As you make your way towards downtown, be sure to explore the Certified Farmers’ Market, open from Tuesday through Sunday. This vibrant market showcases the region’s abundant agricultural produce, providing a delightful opportunity to connect with local farmers and sample their fresh offerings. 

11. Fine Wine

If you love wine, Santa Barbara is the place to be. Just a short drive from downtown, the Santa Ynez Valley is home to some of California’s best wineries, set against rolling hills and sun-soaked vineyards that feel straight out of a postcard.

From small family-run spots to world-class estates, this wine region is all about variety. Whether you’re into crisp Chardonnays, bold Cabernet Sauvignons, or silky Pinot Noirs, there’s a glass (or bottle) here with your name on it.

The best way to explore? Book a wine tour or take a DIY road trip through Los Olivos, Solvang, Buellton, and Santa Ynez. Many wineries offer tastings, tours, and behind-the-scenes looks at their winemaking process, plus plenty of outdoor patios to kick back and sip while soaking in the views.

And it’s not just about the wine—the vintners here are seriously passionate, happy to chat about everything from the unique microclimates to their latest blends. Whether you’re a total wine geek or just here for the good vibes, Santa Ynez Valley is a must-visit for an unforgettable tasting experience.

12. Shoreline Park

If you’re looking for a chill spot to soak up ocean views, picnic, or just relax, Shoreline Park is the place to be. Perched right above the coastline, this grassy, breezy park is perfect for laying out a blanket, watching the waves, and spotting dolphins cruising by.

It’s also a great stop if you’re biking around town. Cruise through downtown Santa Barbara, past the waterfront, and up to Shoreline Park for some of the best coastal views in the city. Whether you’re taking a stroll, having a picnic, or just breathing in that fresh ocean air, this park is a local favorite for a reason.

13. Casa Del Herrero: A Hidden Architectural Gem

If you’re into history, design, or just love exploring beautiful places, Casa del Herrero is a must-see. Built in 1925, this stunning Spanish Colonial Revival estate is packed with intricate details, antique artifacts, and lush gardensthat make you feel like you’ve stepped back in time.

Now a National Historic Landmark, the house is a perfectly preserved slice of 1920s Santa Barbara. Take a guided tour to soak in the hand-painted tiles, ornate ironwork, and open-air courtyards—every corner of this place tells a story.

And don’t miss the gardens! Designed to feel like outdoor living spaces, they’re filled with vibrant plants, shady spots, and dreamy fountains. Whether you’re a history buff or just looking for a peaceful escape, Casa del Herrero is pure Santa Barbara magic.

14. Golfing with a View

If you’re a golf fan, Santa Barbara is the perfect place to hit the links. With its coastal cliffs, rolling foothills, and ocean breezes, the courses here aren’t just about the game—they’re about the views, too.

One of the best spots? Sandpiper Golf Club. With breathtaking ocean and mountain scenery, this course has even landed a spot on Golf Digest’s Top 100 public courses list. It’s a must-play for any golfer visiting the area.

For a change of pace, check out Glen Annie Golf Club, nestled in the foothills just outside the city. The front nine weaves through lakes and lush fairways, while the back nine opens up to stunning ocean and Channel Island views.

Whether you’re here for the challenge, the scenery, or just an excuse to enjoy Santa Barbara’s sunshine, golfing here is an experience you won’t forget.

Conclusion

Wrapping Up: Why Santa Barbara is Always a Good Idea

Santa Barbara has a way of pulling you in and making you never want to leave. Maybe it’s the ocean breeze, the Spanish-style architecture, or the perfect mix of laid-back and luxury. Whatever it is, this place just hits different.

Whether you’re here to soak up the sun on the beach, sip your way through wine country, explore local history, or just chill with a good meal and an even better view, there’s something for everyone. And the best part? There’s always more to discover.

So, next time you’re planning a SoCal getaway, don’t just pass through—stay a while. You never know what hidden gems you’ll stumble upon in The American Riviera.